Subscription-based pricing isn’t just for Netflix and Hulu, as law firms are also increasingly offering subscription fees for their services. But for subscription pricing to spread beyond select practice groups, observers said industrywide beliefs—and not just technology—will need to evolve.

While the subscription model may not be common in many law firms, its presence and growing adoption is being driven by clients, said Robert Taylor, CEO and general counsel of U.K.-headquartered law firm 360 Law Group.

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