Artificial intelligence (AI) can still be a tough sell in some parts of the legal industry, with concerns over its accuracy being one of the main points of contention. However, predictive analytics might find a home in law firms eager to harness its historical data. Even without 100% accuracy, the ability to quickly collect insights from the firm’s trove of data could be an offer many won’t pass up. 

Baker McKenzie is betting on AI-powered analytics to help evolve its legal services. The firm on Monday launched its global innovation arm Reinvent in collaboration with software developer SparkBeyond. Through Reinvent, Baker McKenzie will leverage SparkBeyond’s AI technology and a host of firm and third-party data to predict what services clients will need, and the unseen drivers of client demand.

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