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Don Charles Keenan, of The Keenan Law Firm, Atlanta. (Photo: Rebecca Breyer/ALM) Don Charles Keenan, of The Keenan Law Firm, Atlanta. (Photo: Rebecca Breyer/ALM)

After more than a decade of training lawyers in the art of persuading jurors that tortfeasors’ actions are more than isolated incidents, and instead reflect systemic failures that pose a threat to the public at large, attorney Don Keenan—co-progenitor of the “Reptile theory” of plaintiff’s advocacy—shrugs aside accusations that his techniques are unscrupulous and trample the rules of evidence.

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Greg Land

Greg Land covers topics including verdicts and settlements and insurance-related litigation for the Daily Report in Atlanta.

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