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Strategy is goal setting with limitations such as time and budget. The thing about strategy is, if you don’t define it, you’re not going to do it. Or, even if you define your strategy but you don’t define it well, your execution may fall in the abyss of zero adoption. A successful strategy, by definition, includes execution and adoption.

With Legalweek coming up next week, this is a prime time to investigate technology solutions that enable your firm’s strategy. What’s not a good idea is walking into the Exhibit Halls of the New York Hilton Midtown without a plan—like grocery shopping while hungry, you’re likely to walk out with lots of impractical, short term purchases.

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