2018′s not even half over yet, but companies have already seen a number of increasingly sophisticated cyberattacks from private and government actors—and customers are noticing.

On Tuesday, 34 tech leaders took a public stance to protect consumers against such attacks, signing the first-ever “Cybersecurity Tech Accord.” The accord aims to increase tech users’ trust in innovating companies and increase inter-company collaboration, as stated in four principles outlined here:

  1. Protect all users and customers everywhere, “irrespective of their technical acumen, culture or location, or the motives of the attacker.”
  2. Oppose cyberattacks on civilians and enterprises and protect against “tampering with and exploitation of technology products and services during their development, design, distribution and use.” Refuse to help governments launch attacks on innocent users and enterprises.
  3. Provide tech users with the “information and tools that enable them to understand current and future threats and protect themselves,” and provide governments and NGOs worldwide with the support needed to boost security.
  4. Work with others in the tech industry to “improve technical collaboration, coordinated vulnerability disclosure, and threat sharing, as well as to minimize the levels of malicious code being introduced into cyberspace.”

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