The Legal Intelligencer
Wednesday, January 16, 2013
Every attorney wants more of the right kind of business, yet I regularly encounter smart professionals who operate under revenue-limiting marketing fallacies that hamper their business development efforts.
The Legal Intelligencer
Tuesday, December 18, 2012
Even though I have been advising lawyers and law firms for over 25 years, this "young" dog can still learn new tricks. To be the best I can be for my law firm clients, I read just about everything I can on law firm marketing, attend and host conferences, and speak to "real-life" clients — all with the goal of finding the latest and greatest techniques.
The Legal Intelligencer
Friday, November 30, 2012
What typically happens when a lawyer leaves a law firm? Is there a constructive exit interview, a toast to the good times, the first step to redefining the relationship? Not exactly.
The Legal Intelligencer
Tuesday, October 30, 2012
So you've got a busy practice litigating, tending to daily client needs and building your law practice.
The Legal Intelligencer
Tuesday, October 16, 2012
Have you seen the Broadway show Gypsy? Remember the song the strippers sang titled, "You Gotta Have a Gimmick"? Believe me — they were onto something.
The Legal Intelligencer
Tuesday, August 21, 2012
One of the hottest areas of law firm marketing today is one-on-one coaching. I have been providing this service to clients for years. But I am here to tell you that many lawyers do not need a coach to do some successful marketing. Business development has a very simple formula and once you know it, you can repeat it over and over again to grow your practice.