When the maker of Camel cigarettes ran a multi-page ad in Rolling Stone magazine in 2007, the 'Camel Farm' campaign caught the eye of, among others, the Pennsylvania attorney general's office, which filed a motion to enforce a consent decree against R.J. Reynolds Tobacco Co. for allegedly violating a 1998 agreement barring tobacco companies from using cartoons in ads.
Smoked! Pa. Court Rules Camel Ad Didn't Violate Cartoon Ban
The Legal Intelligencer
August 19, 2010
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