EXPERT WITNESSES & CONSULTANT ADVERTISING
The New Jersey Law Journal is the showcase for experts and consultants. The majority of New Jersey Law Journal subscribers are litigators (53.4%). According to the independent market research of Erdos & Morgan of New York, based on written questionnaires mailed and analyzed in 2001, the average subscriber reports referring 6 cases to expert witnesses during the preceding 12 months, which translates to more than 49,000 cases that New Jersey Law Journal subscribers referred to expert witnesses during the prior year.
Many subscribers report (in the following percentages) that they personally recommend, evaluate or approve their offices' decisions to retain the following services:
| Expert witnesses | 18.8% |
| Court reporting/video depositions | 13.5% |
| Courier/messenger services | 17.3% |
| Investigative services | 15.0% |
| Legal/financial printing | 7.5% |
| Photography/exhibit preparation | 8.3% |
| Process servers | 15.0% |
Experts and consultants can market their services in two ways. The weekly Experts & Services section, found in the Business & Law section 1B, is the recognized resource for New Jersey attorneys to locate experts. Boxed advertisements are available in sizes building from 2" wide x 1" high with contracts based on the following frequency discounts:
| 6 weeks | $85/inch |
| 13 weeks | $74/inch |
| 26 weeks | $68/inch |
| 52 weeks | $54/inch |
Full-contract prepayments receive a 10% discount and camera-ready materials receive a 15% discount.
There are many categories to choose from:
- Accident Reconstruction
- Appraisals
- Bar Review Courses
- Construction Claims
- Consultant Services
- Dental Experts
- Drinking & Driving Experts
- Employability Witnesses
- Environmental Experts
- Fire Adjusters
- Forensics Engineers
- Home Inspections
- Insurance
- Jury Research
- Legal Malpractice
- Medical Experts
- Personal Injury
- Process Servers
- Real Estate Experts
- Security Negligence
- Transportation
- Videotaping Services
- Weather Experts
- X-Ray Duplication
- ...and many more
The second means for experts and consultants to market their services is through the affiliated National Law Journal Expert Witnesses & Consultants Directories. These are annual print directories by region coupled with premium online listings at www.nljexperts.com, with information cross-referenced by areas of expertise, resulting in multiple listings.
For further information on both the New Jersey Law Journal's weekly Experts & Services and the National Law Journal Expert Witnesses & Consultants Directories, contact Elissa Peterson, (973) 854-2923, fax (973) 854-2963, or e-mail.
