On April 3, the U.S. Court of Appeals for the Second Circuit will hear oral argument in the closely watched case of Rescuecom Corp. v. Google Inc. It will be the circuit's first opportunity to address squarely the question of whether the sale of trademarked company names as advertising keywords constitutes trademark infringement.
Circuit to Mull When Keywords Infringe Marks
New York Law Journal
March 18, 2008