Unfocused Web sites are a missed opportunity, say legal marketers, who add that midsize and small firms are more prone to allowing their sites to be out of date or not user-friendly. But firms with limited budgets for Web site maintenance and upgrades shouldn't be daunted by the price. Though Web site creation can cost thousands of dollars, the cost to maintain a good site can be as little as a few thousand dollars each year, and it can pay for itself with the business development it provides.
Midsize, Small Firms Must Keep Web Sites Up to Date and Focused
The Legal Intelligencer
April 2, 2007