So you're a third- or fourth-year associate, or maybe a bright second-year, and you've worked on a number of matters for a particular client -- and now the partner tells you that you'll be taking primary responsibility for solving one of the client's problems. It's your first rainmaking opportunity: Keeping a client's loyalty. How do you manage that? Former associate -- and former in-house counsel -- Laura A. Heymann has some advice.
Pssst! ... What Clients Really Want
January 22, 2004
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