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Our current era of unprecedented globalization has led to the emergence of companies that are more than just multinational — they are truly global in their thinking and in their view of themselves and in their view of the world. In addition to products, services, capital and ideas, the Global Enterprise utilizes global supply chains, global leadership, and global management for intellectual property. And the role of intellectual property in the Global Enterprise departs in important ways from its role in traditional multinational companies.

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