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What better time than the day after the Golden Globes to host my own awards, the 2011 Advertising Litigation Cases of the Year Awards. Even Ricky Gervais would struggle to make this topic funny, so I won’t even try. But while false advertising cases may not make for great party conversation, they do keep inside counsel awake at night, and thus the trends reflected by the cases discussed below are worthwhile for inside counsel to keep in mind as they review their company’s own proposed advertising and those of their competitors in the coming year.

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