How are in-house counsel employing social media? By listening—according to Bev Cline, in a recent article in Lexpert. “Generally, in-house counsel view social media as a tool for obtaining information, a useful conduit for updating knowledge in their sector and profession,” she says, quoting a recent survey that found that 74 percent of in-house counsel who responded used social media for observation only.
LinkedIn seems to be the platform where in-housers are whetting their social media appetites. Cline reports that over 3,000 LinkedIn members have “in-house counsel” in their career title and 33,000 have “general counsel.” Comparatively, there are 470,000 LinkedIn members with the word “lawyer” as career title.
